ALPAKA | Prototron

Pitch

Offer update for Alpaka investors 7-30-2018:
Investors who are investing over €8 000 get a discounted valuation €1600000.
Read more.

ALPAKA is an Estonian brand creating luxury clothing and interior textile accessories, made from the wool and fur of the Peruvian alpaca. Our products are ﬁltered through distinctly Nordic design sensibility to bring you timeless luxury and enduring style. Our headquarters are located in Tallinn, Estonia, while our exquisitely crafted goods are produced in Peru and ﬁnished in Estonia.

Our products are available in over 30 of the world’s most fashionable destinations. Main export markets being Germany, Japan, UK, France and Netherlands. We also sell to USA, Russia and Middle-East, our total export is more than 60% of our sales. We are regular attendees at trade shows in Paris, New York, Cologne, and more, while our retail partners represent a selection of the ﬁnest boutiques and fashion stores in the world. We sell mostly through resellers, but our aim is to focus also to B2C market to obtain higher margins. ALPAKA as a trademark has been registered in the EU, USA, Canada and Japan.

More info

Peeter Pappel

CEO and founder

CEO and founder, is responsible for administrative tasks, sales, business development and HR. Peeter's longtime executive-level tenure in IT and consulting company before founding ALPAKA has provided leadership and strategic management skills and also skills to manage complex projects smoothly

Kristjan Sillaots

Idea originator, founder and production manager

Owns a tannery in Peru, where employs 10 people. Kristjan has lived in Peru for about 15 years, knows the local business culture and supplier side inside out, speaks native level Spanish and is excellent negotiatior.

Are Kudeviita

Sales Director, co-owner

Sales manager and shareholder. Responsible for managing sales, trade fairs planning and marketing projects. Fluent in English, Finnish and Russian. Longtime experience in the fashion ﬁeld and sales before joining ALPAKA.

Maarja Suiste

Regional Sales Manager

Asia and France regional sales manager. She has studied and lived in Japan, is ﬂuent in English, French and Japanese that are the languages of our main target markets, has longtime experience in customer relations and knows the local lifestyle and habits of the customers.

Anni Ilves

Designer

Joined in 2016. Lived and studied in Italy as fashion and interior designer, and later worked for a local fashion brand for many years. Fluent in Italian, Spanish and English. Anni's designs are exquisite and have so far received lots of positive feedback from our clients. As most of her designs were launched this spring, we are yet to see how they translate into sales but based on the feedback so far, we believe her designs have a great potential in the global market.